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When I first started my online business, I didn’t really know what I was doing. Like many other entrepreneurs, I figured it out as I went, and winged many of my first learning experiences. From clients to bookkeeping to social media, I basically had to Google what I needed to know. And I also needed to find affordable learning resources so I didn’t break the little bank I had.
Online learning has come a long way since then. Now, you can find a training, class, or course on just about anything. And that’s a wonderful thing. However, if you’re a new entrepreneur, or if you don’t have a lot of cash flow, many courses and learning experiences can seem out of reach. But don’t worry, I know of some of the best free and affordable learning resources for solopreneurs, and I’m sharing them with you.
The Best Free & Affordable Learning Resources For Solopreneurs
These resources are all under $50, or under $50 a month (for those that have monthly subscriptions). I remember not having a lot of cash to invest in myself and my business. But I could usually swing $50 or less a month, so that’s what I did! Even now, I find myself loving free and affordable options. If your budget is lower than $50 (or if you don’t have a budget at all), there are still plenty of resources that you can get for free on this list.
If you’re techy, or don’t mind learning about tech, you could choose a free learning path (or multiple) to learn with Salesforce. Salesforce is a cloud-based software company that provides customer relationship management services and applications that are focused on customer service, marketing automation, analytics, and application development. So basically, they are THE guys that help smaller and larger businesses keep up with their customers.
They have many different learning paths, including:
- Salesforce Administrator – As a Salesforce Administrator, you’ll work on complex business processes, creating reports and dashboards, and training people on how to use Salesforce.
- Sales Manager – As a Sales Manager, you will learn how to build relationships and network. You’ll learn how to sell (mainly Salesforce products, but these skills are still good to know), how to be productive, and more.
- Marketing Manager – As a Marketing Manager, you’ll learn how to market a business on social media, through email marketing, and more. You’ll also learn how to automate all of these things so you aren’t spending all of your precious time doing the same tasks over and over.
- Salesforce Technical Architect – Do you like focusing on the details? Are you tech-savvy and like knowing the ins and outs of programs and tools? Then you could be a Salesforce Technical Architect, and help them continuously improve their products and customer experience.
- Business Analyst – The business analyst field will help you dive into data, identify key insights, and map out business strategies for clients.
Overall, there is something for everyone on Salesforce. And the best part is that these learning paths are free.
Facebook For Business
Want to learn about Facebook marketing, ads, and more? Why not learn directly from Facebook? They have many course options, including:
- The Essential Guide to Facebook Ads
- How to Create a Facebook Page
- Growing Your Business With Instagram
- How to Advertise on Instagram
- How to Create an Ad on Facebook
- Get Started With Commerce Manager
- & more!
The great part about learning these skills directly from Facebook is that you learn the in-depth, right now, and best practices information from the company itself instead of from people who try to piece it and its algorithms together. You can also take tests and become certified in many of their courses.
Many businesses use and pay for ads. However, many of them either don’t know how to do it properly or want to hire out the task to experts who can get results.
One of the biggest platforms for creating ads right now is Google. I mean, let’s be honest, when aren’t we googling things? So, as a Google Ads expert, you could help entrepreneurs and business owners set up their Google Ads in order to boost their business, sell more, and grow.
Through Google itself, you can learn how to create multiple ads for different types of businesses too, including; video ads, ads for apps, shopping ads, and more.
Just like with Facebook, you can get certifications too, to proudly show off when you’re pitching yourself to new clients or customers.
And if ads aren’t your thing, you can always try out getting certified in Google Analytics. And, if that wasn’t enough for you, Google has a whole suite of courses that you can start learning from (over 125 courses as it stands right now, all completely free!).
I don’t see Microsoft going anywhere any time soon. And that’s why it’s one of the greatest skillsets to learn. If you want to become Microsoft certified, or if you’re looking to learn more about managing Microsoft 365 or security, you can do so for free directly from Microsoft.
They have many learning paths, so you can choose from many different options to see what fits you and what you want for your business. You can even learn these skills in addition to other skills (like Salesforce certification) to become a rockstar security or automations expert. The possibilities really are endless.
Looking for more career building skills? Why not learn from an actual college and professors that teach these skills every day? Boston University has quite a few webinars that they’ve posted (for free) for you to learn different skills. Some of my personal favorites are:
- How to increase media exposure for your practice
- Successful leadership for managing remote teams
- Expand your authority with LinkedIn
- How to network – avoiding the pitfalls
Again, these classes are completely free to take, and all of them have helpful information that you can use in your own business.
I’ve been following Career Contessa for years, even before I had my own business! If memory serves me right, I found them while still in college (the first time). Over the years, they’ve been a tremendous resource for me, and I continue to keep an eye out for their webinars and what they teach. While they have courses that you can take, they also have free webinars that you can watch for the basics.
Here are just a few of my recent favorites:
- Building Powerful Relationships: Networking For Where You Want to Go
- How to Set Goals During Uncertainty
- How to Run An Online Meeting
- Become Pitch Perfect
Of course, they have so many other webinars for you to watch and learn from. And as with many items on this list, they are completely free to utilize.
Alison.com is one of those sites that I find myself on quite a bit, just to look because there are so many different things to learn. From business to lifestyle to language, this site has it all. And, all of the courses are completely free. So there’s that.
Some of my favorite courses have been:
- Diploma in Public Relations
- Advanced Digital Photography
- Diploma in Operations Management
- Customer Service Skills
- Create Android Apps Using Firestone
There are so many more options too. Alison is a great website to learn information quickly so you can up-level your skillset and keep it moving in your business.
Now I have to do a little shameless plug. My membership site, Part-Time Profit, is something I created all on my own. While I love learning from the resources that I’m sharing with you, I also realized that there was a gap in what I needed to learn and how to apply that to my own life.
You see, I’m a mom (if you couldn’t tell by my website). I don’t have a lot of time (or energy for that matter) to learn a bunch of new things that may or may not pertain to me. And, to top it off, I don’t like when certain creators or educators have a one size fits all approach.
Let’s be honest, some courses and what they teach aren’t obtainable for people like me. They teach you to wake up super early, work all the time, and make sacrifices like not seeing friends. But as a mom, you just can’t do that. I can’t be like “adios mija!” to my daughter who literally has no clue what I do on a regular basis. If I try to do that, you know what will happen? She’ll give me all of two minutes before she’s right back in my lap and bugging me (not that I mind).
So, that’s why I created Part-Time Profit. I created it with motherhood in mind. But I also created it so mothers could see that it IS possible to run a business, without a team, part-time, and still make good money.
I release a new training every single week, and we also have group accountability, workbooks and ebooks (for if and when you do have down time), and more. All for $97 or less a month. In fact, my lowest tier is just $27 a month, AND you get a business roadmap to help you get started. Can’t beat that. Want to be a part of my community? You can join Part-Time Profit here.
Last but not least in our affordable learning resources list, we have Skillshare. Now, Skillshare has a LOT. Like, we’re talking thousands of videos, courses, and resources. But, before you get overwhelmed, they do have a way to sort through what you want to see and what you don’t want to see.
The best part about Skillshare is that you can find just about anything, including personal development courses vs. just business. This is great if you want to pick up a hobby but don’t want to spend a fortune trying to learn it. I’ve used Skillshare for over two years and I’m STILL learning new things. And I get to do it on my own time, which is awesome.
I will say that some courses are better than others, and some are very low-level learning. So be sure to watch introduction videos before trying to commit to something that may or may not be for you. I’d hate for you to waste your time trying to learn something from someone who doesn’t really put in an effort to teach.
Skillshare is only $10 a month too, which means you can learn an unlimited amount of knowledge for just a few cents a day. You really can’t be that! And, if you click this link, you can get two months for free (and who doesn’t love free?).
Free & Affordable Learning Resources Don’t Have To Be Hard To Find
Affordable learning resources are everywhere. But sometimes, in our rush to learn “all the things” to help us run a business, we can miss some of the best ones. That’s why I created this list. You don’t need a bunch of money or time to be able to learn something new that can be useful to you. And everyone deserves a chance to learn, especially those who seek out the opportunities.
These learning resources are just the tip of everything you can learn about online work, but they’re my favorite. And now I’ve shared them with you. Now go learn and be great!